Earning generation from the digital channel
Commerce, B2B, Lead Generation
Goals
-
Traffic conversion into transactions or leads acquisition
-
Customer base acquisition and consolidation
-
Traffic generation to physical shop (drive to store)
-
Loyalty and digital re-marketing
-
Know-how on business models
Business and turnover from the online channel are increasingly important in all sectors. We actively contribute to the definition of the business model of this channel for our customers
-
Analytical approach
From planning, to objectives, to the collection of data on visibility, traffic, conversions, sales. Great attention to concreteness
-
Metodologie evolutive ed adattative per l'ottimizzazione delle conversioni
Careful structuring of the customer journey combined with the use of intelligent platforms to lead the customer up to conversion
-
Digital category and trade marketing know-how
Quick, for know-how and experience, in understanding and configuring funnels and ecommerce sites on the customer's commercial criteria and policies. We manage full outsourcing ecommerce if required
- leads and sales
- customer base
- drive to store
- online loyalty plans with campaign and budget optimizationonline loyalty plans with campaign and budget optimization
- leads and sales
- customer base
- drive to store
- online loyalty plans with campaign and budget optimizationonline loyalty plans with campaign and budget optimization
Traffic conversion into transactions or leads acquisition
Funnels and customer traffic funnels towards the interactions closest to the purchase, with actions and conversations (Call to Action) guided by advanced and intelligent platforms. To obtain
- growing curiosity towards brands and products offered
- expressions of interest and requests for further information
- sales transactions and / or entry into the customer database (CRM)
Customer base acquisition and consolidation
Traffic classification and ordering (prospect) and interactions to increase its consolidated and prospective clientele
- growth of the fun base
- posts and news by category and customer interests in the database (CRM)
- loyalty plans
Traffic generation to physical shop (drive to store)
Online channel as an additional revenue tool in physical stores, integrating touch points (website, social networks, totems, etc.) with maps and geo-localized data collection process
- geo-localized advertising
- digital campaigns coordinated with events
- funnel and data report for store
Loyalty and digital re-marketing
With the supervision of multi-channels (website, blog, social media, digital adv) and self-learning platforms, the profile of its customers is consolidated, and that of prospects conforms, with specific announcements or posts and targeted conversation processes
- updated communication to the customer on the products most compliant to him
- frequent news and insights about the brand
- online loyalty plans with campaign and budget optimization
Contact us
Enhance your Commerce business
A Digital specialist will be at your disposal