SEO and Content

So, in general, Google directs us with its search engine.

What is conceptually simple, with an easy-to-understand logic, however, is articulated in an operation with complex implications, and even more so when one delves into the folds and declinations of the Google algorithm, an algorithm that, as is known, is periodically modified.

Search Engine Optimization (SEO) has become a real discipline that combines technical and editorial skills as well as constant creative input: an essential know-how to bring companies and brands into a dominant position in Google searches, and defend it over time.

The professionalism in this matter is expressed with the attention and attention to details, more and more technical, since the overall experience in the navigation and use of contents and services is a growing factor of relevance and reputation in the Google criteria (UX, Core Web Vitals among the fundamental elements of ranking). It is a discipline, today, that has gone beyond the traditional approach based on keywords and organic search rankings.

The accurate analysis, initial and then in continuity on the return of numerical data, is set on metrics and objectives (KPI) of organic growth being the SEO optimization a factor of primary importance for the ROI (Return on Investment) of each project. Digital Marketing.

Our approach includes study and operational plans tailored to the reality of the brand and the client company, and ensures the alignment between marketing objectives and business objectives, to achieve performance on organic research that translates into the growth and success of the own online business.

Our philosophy is simple. We believe digital success begins with a vision, a plan and the ability and commitment of a technical partner who can bring it to life.

Powered by data, passionate about ideas and innovation, we are not a traditional agency. Our SEO professionals and campaign specialists work closely with the client, providing complete digital capabilities, accurate and timely campaign management and continuous performance monitoring.

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